It’s more important than ever for wine businesses to find ways to attract new customers and appeal to younger audiences.
Liv-ex enables its members to extend more choice to their own customers, and to bring more data points into existing systems. As well as automating time-consuming admin tasks, freeing up employee time to focus on winning new customers and growing the business.
Bulk out your portfolio at no extra cost
When it comes to wine and spirits, younger audiences want more variety and greater choice. With Liv-ex this doesn’t mean investing in more stock and bigger storage facilities!
“Between 2017-2024 the number of unique wines traded on Liv-ex grew by 120%. While there was a decrease in the number of wines traded from France (-16%), the number of wines traded from Germany grew by 280%, the number of wines traded from the United States grew by 185%, from Italy grew by 130%, and from Spain grew by 70%.”
Liv-ex members can pull over 25,000 Liv-ex listings onto their ecommerce site to offer their customers increased choice and variety. Members who choose to integrate with Liv-ex are able to create tailored views for each of their customers, to showcase only the most relevant and of-interest wines, to create a personalised buying experience for them.
One of our members, a US merchant, went from manually trading £230,000 per year to £1.3 million within just 12 months of automating with us. 📈
Bring more data into your systems
Having grown up in a digital world with access to data at their fingertips, younger audiences seek data to inform their decision making in every aspect of life. With Liv-ex integrations, members can bring critics scores, drinking windows, and ABV data into their systems to provide customers with a wealth of data alongside every wine.
If you’re ready to improve efficiency and offer your customers more data points and greater variety, speak to us today.
Fill in your details below and we’ll be in touch.
The Bank of America study of Wealthy Americans found that 94% of Gen Z and Millennials are interested in collectibles, with 36% of those surveyed expressing a desire to collect wine or spirits.
There is clearly an opportunity to be seized, but how can wine businesses evolve to appeal to younger generations that are more tech-savvy and hungry for data?
Liv-ex enables its members to extend more choice to their own customers, and to bring more data points into existing systems. As well as automating time-consuming admin tasks, freeing up employee time to focus on winning new customers and growing the business.
[/vc_column_text]Bulk out your portfolio at no extra cost
When it comes to wine and spirits, younger audiences want more variety and greater choice. With Liv-ex this doesn’t mean investing in more stock and bigger storage facilities!
“Between 2017-2024 the number of unique wines traded on Liv-ex grew by 120%. While there was a decrease in the number of wines traded from France (-16%), the number of wines traded from Germany grew by 280%, the number of wines traded from the United States grew by 185%, from Italy grew by 130%, and from Spain grew by 70%.”
Liv-ex members can pull over 25,000 Liv-ex listings onto their ecommerce site to offer their customers increased choice and variety. Members who choose to integrate with Liv-ex are able to create tailored views for each of their customers, to showcase only the most relevant and of-interest wines, to create a personalised buying experience for them.
One of our members, a US merchant, went from manually trading £230,000 per year to £1.3 million within just 12 months of automating with us. 📈
Bring more data into your systems
Having grown up in a digital world with access to data at their fingertips, younger audiences seek data to inform their decision making in every aspect of life. With Liv-ex integrations, members can bring critics scores, drinking windows, and ABV data into their systems to provide customers with a wealth of data alongside every wine.
If you’re ready to improve efficiency and offer your customers more data points and greater variety, speak to us today.
Fill in your details below and we’ll be in touch.
