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Year that was 2017 – Regional market share

By December 27, 2017Fine Wine Market, Market Reports

Year that was 2017

The fine wine market has continued to broaden with an increasing number of wines trading in the secondary market. Over the last year more than 4,500 different wines traded from 769 different brands. The previous year just over 4,000 different wines traded from 670 brands, as shown in the Power 100 last week.  There has been a 90% increase in the number of brands on Liv-ex since 2015.*

Two significant milestones were broken in 2017. Bordeaux’s market share, which has been steadily falling since 2010, dropped to 68.5% – below the symbolic 70% mark. At the same time Burgundy’s yearly share of trade by value has climbed above 10% for the first time. It has reached 12.5% year-to-date, up from 7.7% in 2016.

Italy remained the third most traded region, increasing share slightly from 6% to 6.3%, Champagne stayed in fourth, up to 6% from 5.6%.  The Rest of the World’s market share grew to 5% while the Rhone fell from 2% to 1.8%.

*Traded on Liv-ex in the last year (1st September 2016 – 31st August 2017). Traded in the previous year (1st September 2015 – 31st August 2016). As calculated for the Liv-ex Power 100. A ‘brand’ is a group of wines made by the same producer. I.e. Lafite Rothschild produces the eponymous Grand Vin as well as Carruades Lafite.


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